
Lance Gill

Industry
Golf
Challenge
Lance faced constant challenges managing fragmented communication, making it difficult to stay organized and deliver timely, effective feedback to his athletes.
Results
CoachNow has enabled Lance to seamlessly integrate in-person and online learning, creating a hybrid coaching model that expands his ability to reach and support athletes wherever they are.
Key Product
CoachNow+
The overlay tools that we have at our fingertips allow us to serve information to our clients in a very effective manner, so that they get the best education and know why we're going in the direction that we're going.
Lance Gill
Owner and President of Lance Gill Performance

About Lance Gill
Lance Gill is an industry leading educator and coach and is one of the most sought after global speakers in the areas of player development.
Lance is Owner and President of Lance Gill Performance in Oceanside, CA, and served as the Performance Director for TPI for more than 10 years.
The Challenge
Before discovering CoachNow, Lance struggled with the chaos of fragmented communication. Emails, texts, calls, and countless social media platforms made it extremely difficult to keep athlete information organized and to deliver feedback efficiently.
As a coach running high-level golf programs, he found it especially challenging to centralize and manage his content in one place.
The Solution
With CoachNow, Lance and his team finally found the centralized platform they needed. They now organize everything — from fitness programs and physical screenings to biomechanics, golf technique, and course management, all in one unified space.
Athletes have a single hub where they can receive personalized instruction, communicate seamlessly with their coach, and access every resource they need without confusion or delay. No more hunting for texts, emails, or scattered messages since everything lives in one place.
CoachNow also allows Lance to support his athletes from anywhere in the world. The platform’s global accessibility means that he can reach clients anytime, anywhere, with real-time updates, alerts, and ongoing engagement.
The Results
Since adopting CoachNow, Lance Gill has seen a major shift in how athletes engage with their development.
One of the most impactful changes has been moving athletes away from relying solely on in-person sessions and helping them realize that remote coaching can be just as effective.
With CoachNow, Lance has successfully bridged the gap between in-person and online learning - creating a seamless, hybrid model that extends the reach of his coaching.
"From day one, my business has been using Coachnow to communicate and deliver information to our clients in the best and most efficient possible manner," shares Lance.
This shift hasn’t just improved communication and access; it’s enabled Lance to connect with more athletes, more frequently, and at a deeper level in their individual journeys.
Overall, CoachNow has played a pivotal role in scaling Lance's business and elevating his athletes' experience.